Marketing

The Sonus Network Marketing Department is designed to offer flexibility and customization and has developed over the years in response to Network members’ feedback. We have a dedicated staff available to assist you with any of your marketing needs and to make recommendations for your marketing calendar.

Features and Benefits:

Members can brand their Sonus-affiliation at a fraction of the cost!
Retail marketing can represent a large portion of any marketing budget. One of the best values of being part of a national network is the opportunity to co-brand with Sonus. Network members in an area where Sonus corporately owned clinics operate have the option to advertise with them…eliminating the competition by sending a joint message to those in the community at a price the average small business owner can afford.

Members can create or customize their own advertising message conveniently.

• Sonus has a marketing website that allows you to customize a variety of pre-approved, print-ready ads online, 24 hours a day, 7 days a week.
• Quarterly newsletter available on a variety of topics of interest to your patients that can be customized for your clinic to help customer retention efforts
• Custom websites are available through Sonus with a listing on Audiology Online’s HealthyHearing.com

Advertising co-ops available
Advertising co-ops vary and are unique to the level of Network membership. Unit purchase requirements may apply.

Other Services:

Trade Area Mapping
Our Geographic Information System (GIS) Specialist can create a targeted trade area map and recommendations for your clinic so your advertising efforts are focused on the areas that promise the best return

PR Kit
A foundation for your local PR efforts, which offers strategies and tools most likely to give the greatest payoff with the least demand on you and your staff

Direct Mail Program
We can prepare, customize, and execute a direct mail promotion, taking care of all the details, including list purchase, creative work, print production, and mailing

Marketing Plans
Working together to understand your business and your market, we can guide you in developing your marketing and promotional calendar